LIGHTING LOUNGE CONTENT STRATEGY

GE asked us to help make lighting relevant to consumers. This partnership has included national campaigns, educational programs and events, a groundbreaking website and mobile applications, to name a few. The launch of Lighting Lounge offered a stage for custom content delivered bi-weekly to engaged lighting enthusiasts.

100K

The amount of subscribers earned in 24 days

Fundamentally changed the way the world talked about lighting

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